Completion: February 2008

This Shop-in-Shop at Printemps in Paris is the very first installation of the new concept for Alberta Ferretti by Sybarite. The design utilises a completely unique display system of magnetic hangers which can be freely placed against steel lacquered panels. Composed of gloss lacquered fiberglass, these elegant full-bust hangers allow the clothes to be displayed in their natural and volumetric form.

The freestanding elliptical central rail is made from a new 'black' stainless steel, a technique developed especially for Alberta Ferretti. The 'V' profile of the rail disguises the hanger fixings and houses integral LED lighting, placing extra emphasis on the clothes.

The legs of this elliptical rail arch down to be concealed under a panel of smoke grey glass. This highly reflective panel serves as a flexible display platform into which full body mannequins and accessory display petals can be inserted.